Oktoberfest

Oktoberfest was the biggest party of the year for Sydney’s students (and many former students). Tickets always sold out in a matter of hours, or minutes in this particular year. Apart from promoting the line-up and ticketing info we really wanted to communicate the earlier starting time and encourage people to get in while the sun was out. Prost.

WHAT

ART DIRECTION

CAMPAIGN

BRANDING

DIGITAL

ILLUSTRATION