PHIL'

Phil’ is Arc @ UNSW’s new student-led philanthropy initiative. It’s an opportunity to unite the entire UNSW community – students, staff and local residents – behind a common charitable cause. In the inaugural year over $30,000 was raised for Child Life and Music Therapy at Sydney Children’s Hospital, Randwick.

WHAT

ART DIRECTION
CAMPAIGN
BRANDING
DIGITAL
TONE OF VOICE

ONE SCORE MAKES HAPPY
ONE PLAYER, ONE ASSIST
MAKES HAPPY TWO.

– TONI KUKOC